5 Bridal Makeup Trends to Watch in 2025

When it comes to your wedding day, you want to look and feel like the most beautiful version of yourself — timeless in photos, confident in person, and completely you. 

Bridal beauty in 2025 is all about striking that perfect balance: fresh, modern trends that still feel classic for decades to come. 

At Ivory & Stone Artistry, we’ve already been seeing these looks on the rise for upcoming weddings of all styles and settings. If you’re planning your big day, here are five bridal makeup trends you’ll be seeing everywhere in 2025 - and how we can customize each one to suit your style. 

1. “Lit-From-Within” Skin 

Radiant, glowing skin will never go out of style, but 2025 is taking it a step further. Instead of relying on heavy shimmer or powder, brides are focusing on skincare months before the wedding to achieve a healthy, luminous base. 

Why it’s trending: High-resolution cameras and natural-light ceremonies call for skin that looks naturally flawless — not overly perfected. 

Our tip: Skin prep is everything. We often recommend partnering with local skin experts to create a tailored skincare plan well in advance of your wedding day. On the big day, we use lightweight, radiant foundations and targeted highlighting to bring that natural glow to life. 

2. Modern Monochromatic Looks 

This romantic, harmonious style uses one color family across your eyes, cheeks, and lips — think dusty rose, soft peach, or warm mauve. 

Why it’s trending: It photographs beautifully, works for every skin tone, and creates an effortless, polished feel. 

Our tip: During your trial, we’ll explore monochromatic tones that enhance your natural coloring and fit your overall wedding aesthetic - whether it’s minimal and chic or soft and romantic.

3. Soft Sculpting Over Heavy Contour 

Forget the harsh lines of early-2010s contouring. Soft sculpting uses cream-based bronzers and highlighters to add subtle definition for a naturally lifted look. 

Why it’s trending: Brides want definition that looks natural up-close, while still giving dimension in photos. 

Our tip: Use softer tones and a lighter hand so definition adjusts beautifully to different lighting conditions and is long-wearing - ideal for a day filled with happy tears, dancing, and countless photos.

4. Statement Lips in Bridal Tones 

Whether you lean toward a bold berry, a timeless red, or a modern, warm nude, a statement lip can completely transform your bridal look. 

Why it’s trending: A striking lip adds instant sophistication and personality - even if the rest of your makeup is soft and minimal. 

Our tip: We’ll test shades during your trial so you can see how they photograph and wear over time. And yes - we’ll give you product recommendations so you can purchase your lip color to keep that perfect pout all day long.

5. Elevated Natural Brows 

In 2025, brows are about balance - groomed, softly defined, and full, without looking overly “done.” 

Why it’s trending: A natural brow frames the face and harmonizes with softer, more romantic bridal makeup styles. 

Our tip: We use smudge-proof gels & powders over heavy pomades to create a soft custom brow that stays perfect from “I do” to the last dance. 

Final Thoughts 

Trends may change, but the right bridal makeup will always be about enhancing YOU! Whether you want to embrace one of these looks or blend a few together, we’ll create a style that feels timeless and true to you. 

💍♡ Ready to bring your bridal vision to life? Book your wedding makeup with Ivory & Stone Artistry — delivering timeless, modern beauty that lasts long after the last dance.

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